8-panel 2-sided foldout (folds out to a size of 16"x 18", 406mm x 457mm)  full color brochure for the 1967 Great Lakes Cruises (July, August) and Special St; Lawrence Seaway Cruises to Montreal and Expo 67 (June, August, September) aboard the U.S. registered Georgian Bay Line ship s.s. South American.

1967 was the ship's final year before being forced to retire due to new safety rules prohibiting wooden superstructures on passenger ships.  The ship's final voyage was the September 21, 1967 Autumn Leaves Expo '67 cruise in this brochure.

The brochure includes photos and descriptions of the cruises and the ship and shipboard activity, photos and descriptions of the ports of call, sailing schedules and itineraries, room rates, photos of cabins, a list of passenger offices and docks, and general information.

The brochure is in good condition but it has a 4 inch split along one seam that has been taped (see photos).

The 314 foot Georgian Bay Line ship ss South American was built in 1913 and sailed the Great Lakes from Buffalo to Detroit to Mackinac Island to Chicago until 1967. After retirement it was sold to the Seafarers Int'l Union and spent its last years docked in Camden New Jersey before being scrapped in 1992. The ship's sister ship was the ss North American.